Based on many research projects, Powderbrows.com Research Center (and powderbrows.io) has studied the effectiveness of different strategies when creating marketing images of the results of the pigmentation procedure on social media. The following conclusions are reached in this article when presenting the artist's work. Emphasize Transformation. As an artist, focus on showing both "before" and "after" images. Studies show that this contrast significantly enhances engagement, ranging from 30% to 60% improvement. Images showcasing the 'after' state don’t perform as well. Leverage Aesthetic Beauty. If your client has conventionally attractive features, use images that capture their entire face. However, close-ups of...
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