How not to lose motivation and know your break-even

When considering students who embark on PMU (Permanent Makeup) training, specifically in Powder Brows and microblading, the statistics are sobering: most quit within the first year. At the 18-month mark, only around 18.7% continue to persevere. The crucial factor that sets successful artists apart is the ability to sustain motivation. Loss of motivation primarily occurs for three main reasons: Unrealistic Expectations: Many beginners have naive expectations for organic inbound business. Successful artists often start with little to no expectations in this area, which allows them to treat any new business as a bonus rather than a necessity. Inadequate Marketing Budget:...