Posting strategy: visual and content coherence

Artists should adopt practical steps and strategies to establish a cohesive visual identity on Instagram, which is essential for attracting and retaining clients in the competitive PMU field. Firstly, maintaining font consistency is critical; limit your usage to two fonts, preferably choosing 'Sans Serif' options like Helvetica for their modern, clean aesthetic and legibility on mobile screens. Color consistency also plays a pivotal role in forging a solid visual identity. Utilize tools like coolors.co and lolcolors.com to select a harmonious palette, ensuring your posts complement each other and enhance brand recognizability. Incorporating your logo consistently across all posts, irrespective of...