3. Commitment to Hard Work
Side Hustle Considerations
Many new artists underestimate the time and energy needed to transition into a career in brow artistry. Learning the theoretical basics—like skin types, pigmentology, color metrics, needle types, various styles and techniques, restrictions, and aftercare—can be done as a side hustle while maintaining another job.
Taking It Full-Time
However, once you complete a course and earn a certificate, balancing a new brow business with a full-time job becomes incredibly difficult, especially without an existing customer base. Let's say you've been working from 9 AM to 7 PM and preparing for this career by studying online for months. Once you're certified, your chances of success are significantly higher if you can focus solely on your new business. You'll need enough funds to cover your living expenses until your new venture becomes profitable, which could take anywhere from 3 to 6 months, depending on various factors like market conditions and your specific niche.
Unfortunately, many pigmentation and Powder Brows training are marketed with the promise of "freeing you from your 9 to 6 job." These marketing pitches often fail to mention the significant time and resources you'll need to invest. As you can see, the reality is much more nuanced.
Financial Needs Extend Beyond Living Expenses
In previous articles, we've touched on the multiple roles an artist must play. It's not just about having enough money to cover your living expenses while you dedicate time to the business. You'll likely also need additional funding to outsource tasks that fall outside your skill set. These could include areas like copywriting, visual design, website development, and search engine optimization.