The “Unicorn Strategy” in the Brow Business

When starting one’s career as a pigmentation artist attracting clients is to collaborate with "unicorns" -  local service providers in complementary industries like lashes, nails, and hair. The most fruitful business model commonly involves offering an affiliate program with 25% off gift cards. These cards grant the "unicorn" the flexibility to either retain an additional 25% or pass it on to the end user, effectively providing a 50% discount. Before you approach any "unicorns," there are three prerequisites to fulfill: Firstly, ensure you have a robust social media presence with sufficient posts to avoid appearing as a novice. Secondly, conduct...