What skills does the starting artist need?

As we navigate the modern landscape of the brow business, we're witnessing a significant shift in the balance of power. "Old school" academies, focusing predominantly on the practical artistry of Powder Brows or Microblading, are finding themselves outpaced by those who understand the importance of the second and third skillsets we've outlined. While technical proficiency remains crucial, it's no longer the sole determinant of success. Artists who may have started with a basic grasp of practical skills but possess strong capabilities in showcasing their work and effectively leveraging digital marketing are pulling ahead. As they accrue more opportunities and clients,...