In the Powder Brows, Hairstrokes, and Microblading business, just 9% of annual revenue comes from repeat customers. This figure may seem low, but does it imply that an artist's demeanor and rapport with clients are...
Where is the brow industry headed next? Amidst what some artists are calling the PMU Apocalypse, the future seems shrouded in uncertainty. In these rapidly changing times, identifying the next big trend in brow artistry...
As the semi-permanent makeup industry grows and evolves, many wonder about its future. With a market that is becoming increasingly saturated and a growing awareness of the strengths and limitations of various techniques and styles,...
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